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LWD Rides for a Cause: Supporting the National MS Society Through Bike MS

LWD Rides for a Cause: Supporting the National MS Society Through Bike MS

At Lockard & Wechsler Direct, we’re passionate about giving back to causes that make a difference. This October, we’re excited to once again rally our team, friends, and family to participate in Bike MS: New York City on Sunday, October 20th. It’s an annual event that combines teamwork, community, and a shared commitment to support the National Multiple Sclerosis Society (NMSS) and the individuals affected by MS every day.

Why We Ride

Multiple sclerosis (MS) is an unpredictable disease that impacts the central nervous system, disrupting the flow of information within the brain and between the brain and body. By joining Bike MS, LWD is helping the National MS Society raise funds to provide critical support, drive research advancements, and advocate for change.

The Ride: A One-of-a-Kind Experience

Bike MS: NYC isn’t your typical ride. It’s a unique opportunity to see Manhattan like never before — on traffic-free highways with stunning views of iconic landmarks. The route takes riders along the outer edges of the city on the East and West Side highways, through the Battery Park Tunnel, and offers breathtaking sights of the George Washington Bridge, Brooklyn Bridge, and more.

Whether you’re up for the 30-mile or 50-mile option, the ride is accessible to all skill levels. Don’t have a bike? No problem! Bike rentals are available. And for those who prefer to support from the sidelines, there are plenty of volunteer opportunities to be part of the action.

Team LWD: How to Get Involved

We’re calling on all LWD employees, family, and friends to join us in this inspiring event. Whether you ride, volunteer, or donate, your support matters. Here’s how you can get involved:

  1. Register to Ride: Sign up before September 20th to receive your rider packet in time for the event.
  2. Volunteer: If riding isn’t your thing, there are plenty of ways to contribute on event day.
  3. Fundraise and Donate: Every dollar raised helps the National MS Society fund vital research, provide resources, and advocate for people living with MS.

Making a Difference

By participating in Bike MS, we’re not just riding — we’re helping create real change for those affected by MS. Together, we’re building awareness, raising critical funds, and fostering hope for a brighter future.

Join Us

If you’re ready to see Manhattan in a whole new way, while supporting an incredible cause, we want you on our team. Let’s pedal, volunteer, and give back together!

Let’s make this year’s Bike MS ride the biggest and best yet! Every mile counts. Every dollar matters. Every effort brings us closer to a cure.

Better planning & measurement start here. Let’s get to work!

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